
The Publishing Industry Landscape in the Digital Age
From telephones to folding smartphones, technology has advanced astronomically, but where has technology reached with books?
We are designed to deliver growth through the line, adapting to consumer behaviour through a performance mindset. Our unique understanding of the intersection of content, data, and technology powers how we build brands out of every moment of connection.
good campaigns follow a theme and include a series of touches with the market. it’s noisy in the marketplace, and a message delivered once through a single medium rarely makes a difference.
earned media (or free media) refers to publicity gained through promotional efforts other than paid media advertising, which refers to publicity gained through advertising, or owned media, which refers to branding.
owned media is defined as the set of communication channels/outlets that an entity (organization/individual) has complete control over. it includes properties such as websites, blogs, email newsletters, forums, and so on
From telephones to folding smartphones, technology has advanced astronomically, but where has technology reached with books?
A smooth onboarding process for your brand is the best way to retain and maintain loyal customers. Here’s a blog on how to create a customer journey map for your brand so that you can retain and grow your customer base.
Want to know how you can scale up your business effectively and with minimal costs? Growth hacking is the way to go! Read our blog on how you can grow your business with some insane growth hacking tips!
Corporate Social Responsibility or CSR ensures the user’s trust in the brand’s social and environmental awareness, let’s check out some elite role models and how they perform it.
Memes have become a unit of cultural currency in the digital age and can be found on all social media. They are humorous content, often with images and text, designed for quick consumption. But can you use a meme for marketing? This article looks at what memes are, how you can use memes for marketing, and what you should look for when trying this strategy.
What are the digital marketing channels that you need to focus on to grow your B2B business? Let’s answer this question.