A comprehensive term, Performance Marketing is a combination of paid advertising and brand marketing put together, but only paid out once the completed desired action takes place. Our Performance Solutions are at the intersection of Human Emotion, Data, Content & Technology enabling your brand to drive actions from your most valuable customers.
Programmatic advertising is the automated buying and selling of online advertising. This automation makes transactions efficient and more effective, streamlining the process and consolidating your digital advertising efforts in one technology platform.
Search engine marketing is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages primarily through paid advertising.
Affiliate marketing is the process by which an affiliate earns a commission for marketing another person's or company's products. The affiliate simply searches for a product they enjoy, then promotes that product and earns a piece of the profit from each sale they make.
Digital analytics in the marketing context refers to the tools used to analyze and report on marketing data collected through the digital channels on which your brand holds a presence. They might also include your display or search ads, email, affiliate marketing sites, or many others.
In our inaugural episode of “The Social Sphere,” host Thasneem Masood engages with Roshan Raju, founder of Imersive.io. They delve into how Imersive.io’s groundbreaking 3D virtual shopping plugin for Shopify is transforming e-commerce.
Here is the checklist that you need to work on to create an online store with all the necessary tools to build, manage & grow your business.
Setting up your website for the first time can be a hassle, a simple way around this problem is by observing other beautifully crafted websites and taking inspiration from them. This does not mean simply copying their site, but observing the positioning and presentation of the elements and learning from them.
Looking for the best marketing strategies for your e-commerce to grow your business and fuel your brand? Here’s what you need to know.
Business is considered growing only when the cash flow is constant and increasing, at least that’s the stereotype, but if you’re willing to step out of your comfort zone, you might want to look at the bigger picture, let’s see how you can take your business to the next level.
Video marketing has changed a lot over the past couple of years. Not only do customers expect video, but there are additional benefits to live streaming and life selling. Video has always been an important part of the e-commerce space. Video allows getting a better picture of your product than just images. It gives them a sense of scale, color, and space.
