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how and why you should use Google Ads for video

Video has become the most frequently consumed type of content on any digital platform. But why is video advertising on Google special? Google Ads gives you control over how you spend your money. There’s no minimum. Read our blog to learn more about advertising videos on Google and how it can help your business.

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Search Marketing

programmatic advertising #101

Real-time bidding is used in programmatic advertising, which involves data-driven automated ad buying and selling. Before the website has even loaded, it connects publishers and brands. How does this bidding come into play and how do you leverage this to advertise your brand? Read our blog to learn more. 

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Search Marketing

5 essential steps to keyword research

Keywords will change with trends, but the keys to finding them won’t, let’s take a quick look at how to choose keywords for your page wisely.

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Search Marketing

10 Common Mistakes In Google Ads

Staying on top of Google Ads features and potential problems can be challenging. Here are 10 common issues in accounts to watch out for. Despite

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