why you should invest in ecommerce web development
With an estimated 12 million to 24 million eCommerce websites across the globe, eCommerce web development becomes crucial for retailers and merchants to stay ahead in the market competition.
With online stores, there is no need for business organizations to have physical stores at every location. Here are some more reasons how eCommerce web development brings value to your business.
Your website is probably the first point of interaction for customers with your brand. Effective eCommerce web development can give your potential customers a good impression of your brand which can encourage them to stay longer on your site.
Ecommerce web development is essential for any SEO strategy. Factors like page speed, coding, responsiveness, site URLs, and hyperlinks – all can have an impact on your website’s ranking on the search engine result pages.
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What is Ecommerce web development ?
Ecommerce web development is the process of planning, designing, developing, and launching an eCommerce website for customers to shop online. Since eCommerce web stores are very popular amongst customers, creating a user-friendly, easy to navigate, and highly secure eCommerce website can help you boost your sales conversions and business revenue.
As per the trend, there is no better way to create revenue and build a brand image than opting for eCommerce web portals. Therefore, business houses are opting for online stores because it helps them in many ways.
With online stores, there is no need for business organizations to have physical stores at every location. Here are some more reasons how eCommerce web development brings value to your business.
common mistakes brands when implementing an ecommerce website.
when you decide to invest in setting up ecommerce, here are few challenges we help you overcome.
Poor Customer Service - Customer service is the primary thing that you need to focus on. Despite the fact that the customers will be buying just online without addressing the customer support face to face, customer support is still important.
Inadequate Ecommerce Product Images - Since the consumer cannot touch or feel the product to test it out, images can precisely comprehend what they are searching for.
Insufficient Product Descriptions - Like product images, the product description is also an essential one.
Complex Check-Out Process mistakes - The customer should be able to make their purchase quickly once after making the decision.
Lack of Shipping Options - More often, the customers would expect to have an option for shipping.
E-Commerce Website Design Tips and Best Practices
Add convenient navigation, filtering, and search Convenience is the main reason why people shop online. How much will a user buy if they feel uncomfortable?
Put emphasis and maintain the visual hierarchy The most important information blocks should be located at the top of the page.
Stick to simplicity and appeal to the wider audience An e-commerce website should be easy to browse and easy to digest. A website doesn’t have to have a dramatic design to be engaging.
Add some beauty and personality Attractiveness is a subjective thing, but the main idea is that just because a website is simple doesn’t mean it should be devoid of beauty and personality.
Keep it consistent and branded A website design should correspond with the products, reflect them, complement the brand, create a unique feeling for the products.
Make it responsive 79% of smartphone users have made a purchase online using their mobile devices in the last 6 months.
why ecommerce web development is important for your marketing strategy.
An eCommerce website offers numerous benefits and helps a business excel. If you will expand your business, no other platform is as good as an online marketplace.
when you own an eCommerce store and ship products abroad, it is most likely that the same customer will order something from your website and get it shipped. eCommerce websites make geographical websites inconsequential.
An eCommerce website will keep your store open 24 hours a day, seven days a week. Consumers can visit your website and order their favorite products at any point in time. Your web store will never need breaks or holidays.
Online sales give access to a goldmine of consumer data to the retailers. This data is usually not accessible through brick and mortar stores. Consumers not only provide their phone number, email, names, but they also offer an abundance of consumer behavior and other data related to the demographics.
Your eCommerce store’s running cost is comparatively low compared to a brick and mortar store’s maintenance cost. You only have to spend on hosting and maintenance of the website.
why we are the best people to do this for you ?
In a global landscape marked by continuous technology reinvention and increased competition, we bring you the expertise to help you navigate the space where technology complexity and business criticality converge, making a future-ready digital strategy a reality – today.
we work with you to build a solution for today and a roadmap for tomorrow, taking a personal approach to understanding your current pain points and drawing on our experience to recommend the best path forward.
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