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why you should invest in location based marketing

our highly specialized, technology team delivers on outcomes consistently.

if you are interested in a better kind of digital marketing we're here to help you scale.


What is location based marketing ?

Location-based advertising LBA is a term used to refer to geographical targeting marketing strategies that focus on tailoring customized messages to users located in a specific place or region. These can include texts or push notifications that are triggered within a defined region or by a certain action. Such a strategy is especially valuable for small business advertising where customers’ location is often a defining factor for making a purchase.

For instance, imagine a consumer searching for shoes in a certain city district. He or she can get multiple offers from different stores, but the one located within 500m is much more likely to get this customer compared to the retail stores that are based further away.

Similarly, cafes and restaurants might find it quite efficient to send notifications to the nearby mobile device during launch hours - at the right time and the right place an angry customer might find their offers hard to resist. That’s why it is so important to use location data.

common mistakes brands when implementing location-based marketing.

when you decide to invest in mobile marketing automation, here are few challenges we help you overcome.

How does location-based marketing work?

why location-based marketing is important for your marketing strategy.

why we are the best people to do this for you ?

In a global landscape marked by continuous technology reinvention and increased competition, we bring you the expertise to help you navigate the space where technology complexity and business criticality converge, making a future-ready digital strategy a reality – today.

we work with you to build a solution for today and a roadmap for tomorrow, taking a personal approach to understanding your current pain points and drawing on our experience to recommend the best path forward.

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it is our constant endeavor to help you stay ahead of the curve

to stay up to date with the latest digital trends, visit our knowledge hub

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