SEO - Small And Medium Businesses | BluStream Marketing Solutions

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why you need SEO for your small or medium business

seo assists you in taking your company to the next level by allowing you to be discovered.
seo will only bring in customers who are actively seeking to find your product or service.
seo-optimised websites load faster, are easy to read and surf, and will display properly in almost all types of devices, including mobile and tablets.
when your sites appear on the first page of major search engines such as Google, Yahoo, and Bing, your potential customers are more likely to trust your brand
simply put, seo is the best way to understand the voice of your consumers.
using seo tactics to relay your messaging for good deals, ground-breaking products and services, and the importance and dependability of what you offer customers will be a game-changer.

an seo plan will assist your company at growing in ways you may not have previously imagined.

if you are interested in a better kind of digital marketing we're here to help you scale.

exactly how does seo work for my small or medium business?

SEO — or search engine optimization — is the process of improving your website's relevance, trustworthiness, and usability to increase its rankings in organic search results on Google, Bing, and other search engines. With a higher organic search ranking, your site can earn more traffic.

When it comes to SEO on a small business budget, not every business is the same. What works for one business may not work for others. This is why it’s important to create custom strategies for your business. By developing a targeted strategy, you will reach the right people and save yourself big money in the end.

As a small business, mistakes can be costly. we help you hit the ground running and see your efforts pay off.

when you decide to start optimizing your website for search, there are some common mistakes we help you avoid.

writing website or app content for search engines instead of people is one of the most common mistakes made
focussing on traffic alone , while website traffic is one of the biggest benefits it cannot be the only objective.
forgetting to optimise website images, some thing as simple as adding relevant alt tags to images will go a long way to help in the effort to optimise your website.
ignoring local seo, this can be particularly important when you have physical stores and locations
expecting instant results, in reality search engine optimisation is a long term process and setting the right expectations will help you optimise business outcomes

How To Measure SEO Performance and Results

organic traffic is the number of visitors your site generates from people clicking on your webpages when they come up from search engine results.
keyword ranking can help you identify which keywords you’re ranking strongly for, keywords where you’re weak, and untapped ones where your competitors are earning search engine rankings
click-through rate The click-through rate (CTR) represents the percentage of users who clicked on your website from the SERP.
bounce rate Your bounce rate represents the percentage of users who visit your site but leave without further interaction.
website authority over time Your website's authority score predicts how well a domain will rank.
backlinks are one of Google’s top-ranking factors for websites.

the top reasons why is seo such an important part of your digital marketing strategy?

Understanding SEO Helps You Understand the Environment of the Web
SEO is Relatively Cheap and Very Cost-Effective
SEO helps build long-term equity for your brand. A good ranking and a favorable placement help elevate your brand’s profile.
While SEO doesn’t offer the same easy-to-calculate ROI as paid search, you can measure almost anything with proper tracking and analytics.
High-quality SEO will always find a means of discovering and leveraging new opportunities for brands not just to be discovered but to shine.
seo is here to stay, Consumers will always want products and services online, and brands will always look for the most cost-effective way to do that.

why we are the best people to do this for you ?

We at BluStream are specialists in local SEO. Using our unrivaled skill and technology, we have more than 20 years of experience in digital marketing and have assisted our customers in generating millions in revenue over the last five years.

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Revofit – Putting Fitness Into Smart Phones

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Revofit – Putting Fitness Into Smart Phones

Revofit, made by Revolutionary Fitness Pvt. Ltd, provides a 360-degree approach to a healthy lifestyle and will enhance the maker of Saffola and Parachute’s learning about the digital consumer.

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Hungama & Diageo – McDowells Yaari No.1

The association enabled budding musicians through No.1 Yaari Jam Pads to create their own music. The ask from us was to step in as a digital media specialist and conceptualise, execute and optimise video promotion campaigns for Diageo on behalf of Hungama.

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Vi™ – Vodafone India Post Paid Subscription Drive

In order to keep in line with the mandate by the brand, not only did we need to drive a large number of users to the new look campaign landing page, but we also had to ensure that the Conversion from Form Fills to Subscription was greater than 10%.

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Dr Fixit – Lead Generation, Done Right

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Dr Fixit – Lead Generation, Done Right

We meticulously mapped data from publishers / affiliates with higher conversion ratio’s to the clients reports to ensure scaling up our outcomes with a higher percentage of contactable leads.

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Clorox® – India Launch

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Clorox® – India Launch

With limited budgets at our disposal and a conscious decision to enter the Indian market only via Modern Trade & ecommerce, our go to market strategy was bespoke and highly tuned to achieve performance across digital channels.

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Planet Moods – Playing It Right

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Planet Moods – Playing It Right

We had a 3 prong approach to get things going for Moods Condoms, which not only changed the way that our audience viewed the brand but also took to consuming products and purchasing condoms online.

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